Carling Communications and
The Fishawack Group of Companies (of which Carling is part) celebrated Heart
Valve Disease (HVD) Awareness Day on Friday, Feb 22, 2019 with special pledges.
Boxes of heart-shaped paper art were distributed to 5 offices and employees
were asked to pledge to raise awareness of heart valve disease. Once signed,
the pledge hearts were adhered to a designated “pledge wall” and photographs
were shared on social media. More than 100 employees took the awareness pledge.
“Heart disease accounts
for I in 4 deaths annually in the US. As many as 11 million Americans have HVD,
yet 70% of individuals over 65 know little to nothing about HVD,” said Jackie
MacDonald, Carling Account Director. “We are dedicated to raising HVD awareness
around the world.”
The goal of HVD Awareness
Day is to increase recognition of the specific risks and symptoms of HVD,
improve detection and treatment, and ultimately save lives. HVD is a
potentially disabling and deadly disease, but available treatments can save
lives―making education and awareness particularly important.
“By signing their name to
a heart, each employee pledges to help bring attention to heart valve disease,
so that more individuals can understand the severity of this disease, and how
it can affect their loved ones,” said Lacey Christman, Carling Group Creative
Director, and one of the key contributors to this social media initiative.